The holiday shopping season is a golden opportunity for e-commerce businesses to boost sales and…
Example of Keyword Research for this Website
Want to know how I approach keyword research for this very website? To generate effective keywords for this SEO training website targeting people aged 20-40, we’ll need to focus on both high-traffic and relevant keywords, as well as long-tail keywords that can help you target specific queries and reduce competition. Here’s a structured approach we used:
Primary Keywords (High-Traffic & High-Relevance)
- SEO Training
- SEO Course
- Search Engine Optimization
- SEO Certification
- SEO Classes
- Learn SEO
- SEO for Beginners
- Advanced SEO Training
- SEO Online Course
- SEO Workshops
Long-Tail Keywords (Lower Competition & Highly Specific)
- Best SEO training courses for beginners
- SEO certification programs online
- Affordable SEO training for small businesses
- Advanced SEO techniques for professionals
- Comprehensive SEO course for digital marketers
- Step-by-step SEO guide for beginners
- SEO classes for entrepreneurs
- SEO workshops in {your location}
- Online SEO training for business owners
- Effective SEO strategies for e-commerce sites
Keyword Competitiveness Analysis & Recommendations
- SEO Training
- Search Volume: High
- Competition: High
- Recommendation: Essential to target but challenging to rank high. Optimize homepage and key landing pages.
- SEO Course
- Search Volume: High
- Competition: High
- Recommendation: Create detailed course pages and blog content to improve ranking.
- Search Engine Optimization
- Search Volume: Very High
- Competition: Very High
- Recommendation: Target in combination with long-tail keywords and specific topics within SEO.
- SEO Certification
- Search Volume: Moderate
- Competition: Moderate
- Recommendation: Focus on creating comprehensive guides and comparison pages about certification programs.
- SEO Classes
- Search Volume: Moderate
- Competition: Moderate
- Recommendation: Offer detailed class descriptions and highlight unique selling points.
- Learn SEO
- Search Volume: High
- Competition: High
- Recommendation: Create beginner-friendly content and step-by-step guides.
- SEO for Beginners
- Search Volume: Moderate
- Competition: Moderate
- Recommendation: Develop a series of tutorials and beginner courses.
- Advanced SEO Training
- Search Volume: Moderate
- Competition: Moderate
- Recommendation: Target experienced professionals with in-depth content and advanced techniques.
- SEO Online Course
- Search Volume: High
- Competition: High
- Recommendation: Emphasize the convenience and flexibility of your online courses.
- SEO Workshops
- Search Volume: Low
- Competition: Low
- Recommendation: Focus on local SEO and specific workshop events to attract attendees.
Additional Recommendations
- Content Strategy: Create a mix of blog posts, video tutorials (coming soon!), case studies, and interactive content to address various aspects of SEO training.
- On-Page SEO: Optimize each page with the primary and long-tail keywords, including meta titles, descriptions, headers, and image alt texts.
- User Engagement: Encourage user reviews, testimonials, and feedback to build credibility and attract more traffic.
By targeting a combination of high-traffic primary keywords and specific long-tail keywords, we can improve your chances of ranking higher in search engine results and attract our desired audience!